Developing an OrthoNOW Franchise

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Orthopaedic Urgent Care Clinic Leverages Model by Franchising

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Alejandro Badia, M.D., was frustrated that he was the second and sometimes third stop for patients with hand and upper limb injuries. He was frustrated that he was called to the ER at midnight to attend patients who had been waiting for hours. He was frustrated that the public conversation on healthcare wasn’t producing efficiency fast enough.

Seeking to provide direct access for injury care and complement his practice,

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Career Path: OrthoNOW Co-Founder Alejandro Badia

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A childhood calling and a passion for innovation turned Dr. Alejandro Badia on to his latest venture.

Badia knew he wanted to be a hand surgeon at age of 8 when he accompanied his injured grandmother to the doctor and he witnessed orthopedic medicine firsthand. After graduating from New York University’s School of Medicine, Badia settled in Miami where he went on to become chief of hand surgery at Baptist Health Network,

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Why Health-Care Franchising Is Entering a Boom Time

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Of all the goods and services offered by franchises–giant pretzels, pest control, elliptical trainers–the most important is probably the one that goes least noticed: healthcare. In fact, many patients have visited a healthcare franchise without even realizing it. With the rising cost of healthcare and the millions of people expected to seek treatment under the Affordable Care Act, physicians, hospital systems and enterprising businesspeople have been searching for faster,

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The Empowered Patient: How Their Influence Will Affect 2017 Health Care Trends

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Access to affordable, quality healthcare is a major concern for everyone. Factors including; place of residence, income level, preexisting conditions, insurance coverage, age, corporate footprints, and provider reactions to supply and demand significantly influence an individual’s ability to gain entry to the world of medicine. Despite any future efforts to reform or repeal, the Affordable Health Care the bill has had a historic impact on both healthcare consumption and delivery methods.

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Big Box Docs and Patient Empowerment: Why 2017 Will Be “the Year” of Healthcare Retailization

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retailhealthcare2The one truism of the Affordable Care Act is that this legislation created the empowered patient. The empowered patient evolved from technology, transparency and a lack of primary care providers needed to service the patient population. What the empowered patient demands from the medical marketplace is better outcomes, at a lower cost delivered in a shorter cycle.

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How will Donald Trump’s presidency affect healthcare? 6 hospital executives & physicians respond

Donald Trump became the president-elect on Nov. 9, and executives from the healthcare industry are preparing for his presidency. Mr. Trump ran on a platform to repeal and replace the Affordable Care Act and transforming Medicare into a block grant to the states, among other policies.

Here is how these hospital executives and physicians are planning for the future:

Daniel Ahern, Senior Vice President Strategy & Business Development, Reading Health (West Reading,

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What to Do When 9-5 Just Isn’t Working for You Anymore

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As the year draws to an end, people tend to become introspective and evaluate where they are on life’s path. For many, the conclusion that their current job or career is unfulfilling, unbalanced or is not a trajectory to lead them to the personal and professional prosperity they desire becomes a stark reality.

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Building an Urgent Care Franchise

OrthoNOW CFO and Co-Founder, Justin Irizarry, sits down with Jack Sweeney from Middle Market Executive Thought Leaders to discuss the OrthoNOW model and pathway to franchising.

Listen Below:

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