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Creating Advantages Through Franchising in Healthcare

By: Christine Dura

 

A recent study in Denmark aimed to study how the organizational model of franchising can be effectively applied in healthcare. The researchers profiled three healthcare franchise businesses in the country, and spoke with the franchisors, the franchisees, and their employees to determine their success.

Over the course of their research, they studied how a strong brand name, support from the franchisors, and general monitoring helped the individual healthcare franchises.

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How Do I Go About Setting Hours for My Healthcare Franchise Location?

By: Christine Dura

When you’re opening your healthcare franchise, you want to be open enough to be helpful for patients, but not so much that you’re operating at a deficit. How do you determine your ideal business hours?

Patients want to be able to rely on your clinic whenever they need care. But before you decide to be open 24/7, you need to think about cost. The more hours you are open,

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Using a Net Promoter Score to Gauge Your Healthcare Franchise’s Customer Feedback

By: Christine Dura

The best way to ensure growth for your healthcare franchise is to focus on the customer experience. One method to tracking this is through a Net Promoter Score, which helps determine who many of your customers are satisfied with their experience at your business.

Your Net Promoter Score (NPS) can help inform you how you need to improve the customer experience. It provides a measure of your customers’ overall perception of your healthcare franchise,

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How Branding Plays a Role in Medical Business Opportunities

How Branding Plays a Role in Medical Business Opportunities

By: Christine Dura

You might think medical business opportunities need only to provide great care, and patients will come rolling in. But the branding of your business is what will get patients to be intrigued by your business in the first place.

Branding is the personality of your business. It is a communication of characteristics, values, and attributes that clarify what this particular brand is and is not.

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3 Basic Things Your Healthcare Franchise Must Provide

3 Basic Things Your Healthcare Franchise Must Provide

By: Christine Dura

Starting a healthcare franchise involves a lot of moving pieces. It can be difficult to know where to start in order to put your business on the quickest path toward success. Before you begin marketing or publicizing your business, you need to ensure it’s ready for patients. If your healthcare franchise has these three basic things, start sending patients to your doors.

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Determining a Workable Franchise Model for Medical Business Opportunities

Determining a Workable Franchise Model for Medical Business Opportunities

By: Christine Dura

Franchise models have long been successful for restaurants and gas stations, and now they are a profitable option for medical business opportunities. When physicians are able to take advantage of the franchise model to provide medical care in their area the community benefits. The structure of the franchise guides the physician through the difficult parts of owning a business,

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7 Reasons a Policy & Procedure Manual is so Important for Your Healthcare Franchise

7 Reasons a Policy & Procedure Manual is so Important for Your Healthcare Franchise

By: Christine Dura

Every healthcare franchise needs a map to chart the course of the business and stay on track. It comes in the form of a Policy & Procedure (P&P) Manual, which outlines your business practices for employees and business officials.

When you have this manual, you and your team are prepared when problems arise, when new employees come on board,

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Why Patients Benefit from Using an OrthoNOW Healthcare Franchise

Why Patients Benefit from Using an OrthoNOW Healthcare Franchise

By: Christine Dura

Some patients think healthcare franchises are not able to provide sufficient care for injuries. However, a recent study found that that orthopaedic emergencies are some of the most mis-handled of all cases in emergency rooms. Through an analysis of consultations of orthopaedic injuries or conditions at an Emergency Room facility, they found that consultations by ED personnel for orthopaedic injuries at trauma centers were inaccurate in 38.5% of cases.

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6 Reasons Your Healthcare Franchise Startup Needs a Solid Business Plan

6 Reasons Your Healthcare Franchise Startup Needs a Solid Business Plan

By: Christine Dura

Though starting a healthcare franchise with OrthoNOW gives you a big leg-up in establishing your business, creating a business plan can be extremely beneficial to the process. Creating a solid business plan will not only help you determine your goals and stay on track, it will help you plan for the best healthcare franchise possible. These are the 6 reasons you should start making your plan.

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Both Patients & Hospitals are Flocking to Healthcare Franchise Centers. Find Out Why.

Both Patients & Hospitals are Flocking to Healthcare Franchise Centers. Find Out Why.

By: Christine Dura

Patients across America are fed up with the ER, from the bills to the long waits to the impersonal care. That’s why many are flooding to healthcare franchise businesses, including urgent care centers, for treatment of minor illnesses and injuries.

When patients go to the ER, and their condition is not an emergency,

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